Keep it Onya

Over at Make Marketing History, John (bemoaning the problem of plastic bags), makes the following plea…

"I make the effort. I keep some reusable, supermarket-provided bags in my car so that I won't use plastic bags. Trouble is, I generally remember this fact when I'm waiting at the till! Somebody needs to create a bag that collapses to such a small size that you can carry it in your pocket (or has the same effect) - then behaviours might radically change. Punishment no doubt works with some, so too does encouragement but facilitation is a much better marketing tactic."

I suggested he checked out Onya bags.

Hailing from Oz (but available in the UK as well - don't know about elsewhere), they're made from parachute material, so are virtually indestructible. And they pack down really small, so you can always 'keep one onya'.

Anyway, they're great. We use them loads. And it means you'll never need another plastic carrier bag again. Also, looking at their site, they've now branched out into other bag types as well.

Go and buy some now!