As it says on the website...
"A year of living generously is an online experiment based on a shared hunch that looking after this planet and its people is what we are all here for and that if many of us can make small changes in our everyday choices then over time we can make a big difference for everyone. The hunch is this. That the gap between rich and poor in our world should not be the way it is, that we only have one planet to share and that there is more to life than how much stuff we can pile up. It all started when a few of us began wondering what a community of people could achieve if they acted together to live more generously in the world? Maybe the Internet could connect us as we started to make those small everyday changes… and maybe keeping in touch with others might show us that the cumulative effect of our small lifestyle choices is more influential than we could imagine."
A bit like the Nag, Generous has been running far longer. Since September 04 in fact. And currently some 1568 individuals and 858 households are engaged in just under 9000 different actions from around 100 different possibilities. These range from taking your own bags shopping to become an organ donor; shopping local to turning off the water when brushing your teeth.
It's free to sign up (obviously). And every month you'll be sent a couple of suggested actions you can commit to do.
It's that easy to save the world.