Well you spend a lot of time thinking about something, and writing it up, before punting it out online...a hostage to the whims of the internet.
So it's nice sometimes to find out others are actually interested in what you have to say.
The think piece I posted recently on creating brand rituals, was picked up over the weekend by Slideshare as one of their featured presentations. Which means a mention on their homepage - thanks guys!
The fickle hand of fame has already reached out to someone else, so had to grab it while I could!