A new, interactive, multi-media, multi-platform game idea from the BBC. Jamie Kane, pop star, is dead. Or is he. You solve the mystery.
Don't know how many people do this kind of thing - it would be interesting to see the numbers. But it does seem like a good idea. And a great example of how digital technology can deliver really potent integration.
Given that it's the BBC, the only thing that seems to be missing is the accompanying TV show. Complete with lots of 'press the red button now' action.
May have seemed to much of a risk (and investment) I guess.
But does give an insight into a future where TV viewing becomes much more non-linear, with the viewer co-creating and managing their own experience of a programme, potentially across multiple platforms.