Probably committing some horrendous, politically incorrect faux pas here (so apologies in advance).
The Dyslexia Action (Dyslexia Institute as was) is about to unveil its new corporate identity.
Important and worthy cause there is no doubt. But, and this may just be my odd sense of humour kicking in, I did wonder if they had missed a trick with the spelling.
Where charities are always a bit po-faced and serious (because it IS serious stuff) maybe there was a chance here for something that more honestly engaged with the issue (or is that just taking the piss and/or an insensitive outsiders view of a life hampering problem?!)
