Do you feel that the M&S food campaign is turning into a bit of an excruciating self parody? Well, you might find our new commercial for Mattessons Smoked Pork Sausage a bit of an antidote: Scotland only I'm afraid, but you can see it here.
Now this product is something of a legend north of the border, both for the relish with which people tuck into it, but also for amusement its shape causes (focus groups are a laugh a minute).
Obviously though, we wanted to avoid any accusations of smuttiness that might come from this product truth, and decided to focus instead, in good M&S fashion, on the mouth watering qualities of this king of sausages.
Well what did you think the ad was about? It's just a sausage!
